Gaming AccessoriesCase Study

🎮Gaming Store Funnel Rebuild

Rebuilt a gaming accessory funnel to cut abandonment 42% and lift AOV 28% in 3 weeks.

Key metrics

-42%
Cart Abandonment
+28%
AOV
+61%
Checkout Rate
21 Days
Turnaround

Before & After

The transformation

Before

  • 72% cart abandonment
  • No cart drawer
  • Weak upsell strategy
  • Slow checkout on mobile

After

  • 30% cart abandonment
  • Sticky mini-cart with trust badges
  • One-click upsells + bundles
  • Optimized Shop Pay checkout

Strategy

How we shipped it

01

Discovery

Funnel audit + session replays on checkout.

02

Design

Cart drawer, upsells, and trust content.

03

Email

3-email abandoned cart + browse recovery.

04

Launch

A/B tested checkout + weekly funnel review.

Live stores

References in this space